Mar 14, 2023 | B2B Marketing, Content Marketing, Electronics Industry, Leadership, Marketing Manufacturing, podcast
Episode 60 The Benefits of Investing in a Strong Digital Marketing Strategy for Manufacturers Manufacturers must understand that the digital age has changed the way business is done, and an effective digital marketing strategy is essential for success. By utilizing a...
Feb 28, 2023 | B2B Marketing, Content Marketing, Electronics Industry, Leadership, Marketing Manufacturing, podcast
Episode 59 The Benefits of Investing in a Strong Digital Marketing Strategy for Manufacturers Manufacturers must understand that the digital age has changed the way business is done, and an effective digital marketing strategy is essential for success. By utilizing a...
Feb 14, 2023 | Electronics Industry, Leadership, Marketing Manufacturing, podcast
Episode 58 The Future of Manufacturing Marketing: Embracing the Human Element to Stand Out from the Crowd Manufacturers compete in a highly competitive market, and standing out from the crowd can be a challenging task. However, by incorporating a human touch into...
Jan 17, 2023 | Change Management, Culture, Electronics Industry, Leadership, Marketing Manufacturing, podcast, Strategy
Episode 56 Achieving Digital Transformation in the Electronics Manufacturing Industry The electronics industry is constantly evolving, and the pace of change has only accelerated in recent years. With the advent of new technologies such as IoT, artificial...
Oct 25, 2022 | Customer Centric, Leadership, Marketing, Marketing Manufacturing, podcast, Strategy
Episode 50 Consumer Psychology – what does it mean and how to use it? Consumer Psychology is the study of how consumers make decisions. It looks at the factors that influence our buying habits and helps us predict how we will react to certain situations. In...
Aug 9, 2022 | Change Management, Marketing, Marketing Manufacturing, podcast
Modern Marketing for Manufacturing Podcast Why Manufacturing Reps Need To Be Prepared With Digital Tools As manufacturing representatives, you need to be prepared with all the tools needed to succeed. You need to be able to communicate effectively with your customers...